Privacy and Cookie Policy

Last updated: June 15, 2020

1. Purpose and Scope

Here, at Juice Plus+, data protection has the highest priority and we build our services with a set of strong privacy principles in mind and expect the same from our business partners.

This Privacy and Cookie Policy (“Policy”) explains what type of personal information (“Data”) we may collect when you access our Juice Plus+ Website or any Juice Plus+ mobile sites, applications, and other interactive features or services (“Sites”) or you provide to a Juice Plus+ representative (“Partner”) through the Sites. The Policy also explains how we may use your Data, when (under certain circumstances) we may disclose your Data and how you can access and update your Data. This Policy also details the steps we have taken to secure your Data. Please note that this Policy may change from time to time so please check it frequently.

  1. We keep your data safely and securely only for as long as necessary
  2. We use your data fairly and lawfully to improve your Juice Plus+ experience
  3. You are in charge of how and when you hear from us
  4. We do not sell any of your personal information provided

In this Privacy Policy the first person ("we", "our", "us", "ours") denotes The Juice Plus+ Company Ltd or any of its subsidiaries or affiliates all connected to the Juice Plus+® brand (in short, "Juice Plus+") responsible for the collection and processing of the Data and bound by this Privacy Policy.

The second person ("you", "your", "yours") denotes you as the customer, or generally the individual providing Personal Information or any other information, being the subject matter of this Privacy Policy.

You agree to the Terms and Conditions of this Policy in its entirety when you access or use the Sites. We are not responsible for the content on, or privacy practices of, any non-Juice Plus+ services to which Sites link or that link to the Sites.

To use Juice Plus+ Sites, you must be at least 16 years old.

2. When is your data collected and for what purpose?

At Juice Plus+ we limit the amount and type of data that we collect to what is necessary for the identified purposes and do not collect Data unless you provide it to us voluntarily.

Although the precise details of the Data collected will vary according to the specific purpose, we may typically collect the following Data from or in relation to you:



Information about Your use of the Sites ("Usage Data").
It may include Your IP address, geographical location, browser type and version, operating system, referral source, length of visit, page views and website navigation paths, as well as information about the timing, frequency and pattern of Your Site use. The source of the Usage Data is an analytics tracking third party system.

The Usage Data may be processed to operate, provide, improve, understand, customize, support, and market our Products and Services to You

Information included in Your personal profile on the Sites or provided to Your Partner through the Sites ("Account Information"). It may include, but not limited to:

  • Your Name(s) (first name, surname, any other name)
  • Postal Address
  • Telephone/Mobile Number
  • Email Address
  • Profile pictures
  • Gender
  • Date of Birth
  • Marital Status
  • Interests and Hobbies
  • Your payment card, bank and transaction details
  • Social Security and/or Tax ID number


  • Place a product order
  • Supply the products and services
  • Promote and advertise our products and services
  • Provide support, and improving, fixing, and customizing our Services
  • Get in contact with a Partner for an introduction to our products or services
  • Provide information on our products and services and our special offers
  • Prepare and enter into a Partner agreement with You
  • Deliver and take-back products and manage warranties
  • Request Your participation in product reviews
  • Meet our legal obligations, such as: conduct product call-back operations; and respond to requests for information by the competent public bodies and judicial authorities

Information contained in any enquiry You submit to us regarding products and/or services or to access your data ("Enquiry Data").

The Enquiry Data may be processed for the purposes of offering, marketing and selling relevant products and/or services to you or to respond to requests for information

Information relating to transactions, including purchases and delivery of products and services that You enter into with us, through the Website, our mobile application, and/or through Your Partner ("Transaction Data"). The Transaction Data may include your contact details, the card details provided and the transaction details.

The Transaction Data may be processed for the purpose of supplying the purchased goods and services, allowing to manage Your order and keeping proper records of those transactions.

Information that You provide to us, through the Site, the mobile application, and/or through Your Partner, for the purpose of subscribing to our email notifications and/or newsletters ("Notification Data").

The Notification Data may be processed for the purposes of sending You the relevant notifications and/or newsletters. If you do not wish to receive such mailings anymore, simply click on the “unsubscribe” link at the bottom of the email or contact us and/or as set forth under “Contact Us” below.


Information contained in or relating to any communication through the Website, the mobile application or through Your Partner ("Correspondence Data"). The Correspondence Data may include, but is not limited to, the communication content and metadata associated with the communication and eventually your response.

The Correspondence Data may be processed for the purposes of communicating with you and record-keeping.

Automated decision-making

The existence of automated decision-making, including profiling. This means a decision based solely on automated profiling which produces legal effects concerning the individual, and which must not be based on special categories of (i.e. sensitive) Personal Information without explicit consent or substantial public interest with safeguards. Meaningful information about the logic involved, as well as the significance and the envisaged consequences of the processing for the individual must also be provided.

We do not use automated decision-making which produces legal effects or similarly significant effects.

We do however undertake profiling. We undertake data analytics on purchases to understand how we can improve our services to enhance customer interaction with us. We also use web analytics on our Sites which affects website visitors.

We do not base profiling on special categories of Personal Information, that is Personal Information revealing racial or ethnic origin, political opinions, religious or philosophical beliefs, or trade union membership, and the processing of genetic data, biometric data for the purpose of uniquely identifying a natural person, data concerning health or data concerning a natural person's sex life or sexual orientation.

3. What is the legal basis for the collection and use of your data?

We collect, use, and share the data on the following legal basis:

  • as is necessary to fulfil our contractual terms;
  • as consistent with your consent, which you can revoke at any time;
  • as necessary for our legitimate interests, including our interest to operate our business in accordance with legitimate commercial practice, for example to provide products and services and issue direct marketing; to maintain accounts and records; to prevent and address fraud, unauthorised use of the Juice Plus+ Products and Services, violations of our terms and policies, or other harmful or illegal activity; to protect ourselves (including our rights, property or Products), our users or others, including as part of investigations or regulatory inquiries; to secure systems and fight spam, threats, abuse, or infringement activities and promote safety and security across the Juice Plus+ Sites; internal group administration and administration of other relationships;
  • as necessary to comply with our legal obligations; and
  • to protect your interests, or those of others; and the public interest.

4. How is your data shared, transferred or disclosed?

With Whom Protection
  • Group companies. When you provide information to us, we may use that information to provide information and services to you as requested. We may need to share your information with affiliated companies to help operate, provide, improve, understand, customize, support, and market our Products and Services. This includes helping improve infrastructure and delivery systems, understanding how our Sites are used, helping us provide a way for you to connect with Partners, and securing systems. We also share information to fight spam, threats, abuse, or infringement activities and promote safety and security across the Juice Plus+ Sites.
  • Whenever we share or transfer data to group companies, we require them to use your data in accordance with this Policy. 
  • Juice Plus+ has certified to the EU-U.S. Privacy Shield Framework and the Swiss-U.S. Privacy Shield Framework with the U.S. Department of Commerce regarding the transfer of data from European Union to the US and Switzerland in connection with the products and services.
  • Partners. We may need to share your information with Partners to help operate, provide, improve, understand, customize, support, and market our Products and Services and to provide Partners with credit for product orders and customer enrolments.
  • Whenever we share or transfer data to Partners, we require them to use your data on our behalf in accordance with our guidelines and terms of this Policy.
  • Third-Party Service Providers. We work with third-party service providers to help us operate, provide, improve, understand, customize, secure, support, and market our Services to you.
  • When we share information with third-party service providers to perform support services for us, they may access your Data only for the purposes of performing those support services (in accordance with our guidelines) and must keep your Data secure.
  • Authorities. In addition to the specific disclosures of information set out in the Policy, we may also have to disclose your information where such disclosure is necessary to protect your vital interests or the vital interests of another person, exercise or defence of legal claims, whether in court proceedings or in an administrative or out-of-court procedure or in order to meet national security or law enforcement compliance.
  • When we share information with the authorities, they may access your Data only on legitimate grounds and for the aforementioned purposes.

5. How long do we keep your data?

We only keep Your Data for as long as is necessary to satisfy the specified purposes and services that You have requested, providing that no legal requirements exist to the contrary, such as in the case of retention periods required by trade or tax regulations, or to resolve disputes. 

If you wish to manage, change, limit, or delete your data, please follow the instruction in Section 6.

6. How can you exercise your rights?

Under the General Data Protection Regulation (GDPR) or other applicable privacy laws, you have the right to access, rectify, port, and erase your information, as well as the right to restrict and object to certain processing of your information, unless the processing is based on compelling legitimate grounds or is needed for legal reasons.

Where we use your data for direct marketing, you may always object and opt out of future marketing notifications using the unsubscribe link in such communications.

You may update the delivery or billing information, as well as other Personal Information, you provided to us by logging-in to Your Customer Account page and making the appropriate changes or corrections by yourself by clicking the edit button next to “Contact Information”. You may also de-activate your account, by contacting our customer support team. Once you do so, your account will then be de-activated on a going-forward basis, although certain Personal Information may still be retained to the extent necessary to fulfil our legitimate business needs, comply with any applicable law and regulation, resolve disputes, and enforce our contracts.

To exercise your rights in all other cases, please contact us. Our contact details can be found at the final part of this Policy.

7. How is your data secured?

At Juice Plus+ it is essential to protect Your Personal Data against loss or theft, as well as unauthorized access, disclosure, copying, use or modification with security safeguards adequate to the sensitivity of the Data, regardless of the format in which it is held.

Under this scope, we use various methods to safeguard your Data. They include:

  • Physical measures: Secured Server locations, restriction of access, and alarm systems.
  • Technical tools: passwords and encryption, using generally industry best practices.
  • Organizational controls: confidentiality agreements, limiting access on a need-to-know basis, staff training and security clearances.
  • Online security: such as encryption, pseudonymisation, anonymisation, and authentication tools to protect your Data from unauthorized use. Firewalls are also utilized to protect our servers and network from unauthorized users accessing and tampering with files and other information that we may store.
  • We use Secure Sockets Layer (SSL) technology to protect your credit card information online. The Juice Plus+ as a Global Company has signed up to and aims to comply with the Payment Card Industry Data Security Standard (PCI DSS) which is managed by the PCI Security Standards Council (which has been founded by American Express, Discover Financial Services, JCB, MasterCard Worldwide, and Visa International) in order to improve credit card security for its customers. The PCI DSS is a multifaceted security standard that includes requirements for security management, policies, procedures, network architecture, software design and other critical protective measures with a view to achieve ongoing development, enhancement, storage, dissemination and implementation of high security standards for account data protection. For more details on PCI DSS, please refer to:

8. Cookies

8.1 How we use cookies
Our Sites make use of cookies. A cookie is a small removable data file that is stored by your web browser on your computer or device which often includes an anonymous unique identifier. We use cookies to allow you to set your individual preferences and to help us provide a better user experience. Cookies also help us to study traffic patterns on our Sites, store user preferences and track user trends on our Sites, so that we can understand which parts of our Sites are popular and make browsing an even more rewarding experience for our users. We use both session and persistent cookies; session cookies expire at the end of a particular visit to our Site, while persistent cookies (also called stored cookies) remain active until you disable them through your browser settings, or until a pre-set expiration date.

8.2 How to control cookies
You can follow the instructions provided by your browser or device (usually located under "Settings" or "Preferences") to modify your cookie settings. Please note that if you set your browser or device to disable cookies, certain of our Sites may not function properly.

9. How can I contact Juice Plus+?

In the event You have any question or concern regarding our use of Your Personal Information or about this Policy, or if You wish to amend, update, object or restrict the collection and/or process of your information provided to Juice Plus+, please contact our Privacy Team clicking on following link.

Juice Plus+ reserves the right, without having to consult any employee and without receiving any employee’s agreement, to change, suspend, or discontinue this Policy, in whole or in part, with or without notice, and to make final decisions as to its meaning and application.