Healthy Habits – Journey to Better Nutrition

Juice Plus+ Sep 19, 2019
Juice Plus+ Capsules

Can you remember what (or who) encouraged you to begin your Juice Plus+ journey? It's a funny thing, but even the healthiest habits can fade into the background once they become part of our routine.

We've gathered some Juice Plus+ fun facts and useful info that might also be good reminders!


Juice Plus+ has been helping people feel better since 1993. Recognizing that there was an important gap between what we should eat and what we actually do eat, we created Juice Plus+ as a convenient way for you to get plant-based nutrition and help bridge that gap.

We're also committed to innovative, out-of-the-box thinking, quality ingredients, and clinical research to investigate and improve the benefits of Juice Plus+.


Innovation doesn't stop when we introduce a product. We use research, technological advances, and your feedback to keep improving. Here are just a few examples of how that works.

100% plant-based capsules.
Our 2-piece capsules are now made from pullulan, a tapioca starch. Tapioca itself is extracted from the roots of cassava tubers. When we say we value our roots, we mean it!

Protecting ingredients.
Special processes help lock in those whole food-based benefits.

  • Instead of heat, we use a proprietary cold-fusion technology to fill and seal our Omega Blend capsules. (We think that's pretty cool.) Plus, a bubble of nitrogen gas in each capsule protects the oils against oxidation. Let Liza Pepple, our Director of Product Innovation, tell you more about Omega Blend »
  • We also use a proprietary process in our Complete by Juice Plus+ nutrition bars that helps retain more of the nutrients in our Ancient Grain Blend and sprouts than we'd get from other processes.

Quality ingredients.
We want all our products to feature the best ingredients, sourced in the most sustainable ways possible — period. And when there's room to level up, we do it.

  • We replaced papaya with mango in our Fruit Blend capsules and chewable. High-quality mango is more readily available, so we don't need to worry about shortages.
  • In our Fruit Blend and Vegetable Blend capsules and chewables, we now use lemon peel as a natural, whole food source of folate.
  • We use rice bran in our Vegetable Blend capsules and chewable to reassure you that our products are gluten-free.

Science Says

So how well does all this hold up under scientific review? In 20+ years of study — with more in progress — researchers have demonstrated a ton of ways that Juice Plus+ supports overall well-being, including:

  • Heart and lung health 
  • Dental health 
  • Healthy skin 
  • Healthy inflammatory response 
  • Bioavailability (how receptive your body is to absorbing nutrients)

Get more details about clinical research into Juice Plus+, including a list of publications.

What are some of the benefits you see using Juice Plus+? We'd love to hear about it in the comments below!

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